Trade & Product Marketing Executive (Furniture /English 4 skills) – 1,000,000 – Local Company

Team 24 (VAC)
Job Overview

Job Location: Shwepyithar Township
Type of Business/Product: Manufacturing Industry/ Furniture
Gender: Female (1)

Job Ref No.: 24P1940
Salary: 1,000,000/- Kyats

Job Purpose

  • The Trade and Product Marketing Executive is responsible for supporting brand growth, driving product visibility in the market, and implementing trade marketing activities across dealer shops, retail channels, and key partners. The role ensures that product messages, promotions, and marketing materials are consistently communicated to customers while supporting sales teams with tools to achieve targets.

Key Roles & Responsibilities (R&R)

A. Trade Marketing (50%)

  • Develop and execute trade marketing plans to support sales promotions, dealer campaigns, and retail activation.
  • Coordinate POSM (Point-of-Sale Materials) production and distribution (banners, posters, standees, signage, shelf-talkers).
  • Implement in-store visibility activities across dealer shops and retail partners.
  • Conduct regular market visits to check competitor activities, pricing, display standards, and trade promotions.
  • Support trade events, dealer meetings, product demos, and exhibitions.
  • Monitor and report trade marketing performance and ROI.

B. Product Marketing (40%)

  • Support new product development, product launch planning, and go-to-market strategy.
  • Prepare product presentations, brochures, catalogues, and technical spec sheets.
  • Coordinate with sales teams to understand customer needs and improve product positioning.
  • Analyze competitor products, market trends, and pricing strategies.
  • Manage product content for online platforms, social media, and company website.
  • Collect customer feedback to support product improvements.

C. Cross-functional Support (10%)

  • Coordinate closely with Sales, Logistics, and Procurement teams to ensure smooth execution of campaigns.
  • Support marketing team with digital content, branding activities, and lead generation programs.
  • Prepare weekly and monthly marketing reports.

3. Qualifications & Requirement

Education:

  • Bachelor’s degree in Marketing, Business Administration, Sales, or related field.

Experience:

  • Minimum 2–3 years of experience in trade marketing, product marketing, brand marketing, or sales support (FMCG, construction materials, or industrial products preferred).

Skills:

  • Good English communication skills (written & spoken).
  • Advanced understanding of marketing communication, branding, and sales activation.
  • Strong knowledge of the Myanmar retail and dealer market.
  • Good data analysis skills (Excel, reports, market research).
  • Basic graphic design knowledge is an advantage.
  • Ability to manage multiple projects and work under tight deadlines.

Competencies:

  • Strong communication & coordination skills.
  • Result-oriented and proactive.
  • Attention to detail and good presentation skills.
  • Creative mindset with problem-solving ability.

4. KPIs (Optional – Add if you want)

  • Trade marketing campaign execution rate.
  • Dealer/retail visibility improvement.
  • POSM delivery accuracy and usage rate.
  • Product launch success and product awareness.
  • Market visit frequency and competitor reporting.
  • Support to sales team (leads, promotions, product content).

Working Hours: 9:00 AM to 5:00 PM
Holidays: Saturday (Half) & Sunday, Public Holidays
Benefits: Ferry will be provided.

How to Apply: Please email cv@vacjobsearch.com  with your Microsoft Word CV file and job title and job ref no. in the subject line.

Hotline: 01-8395924, 09-765395924

Job Detail
  • Offerd Salary1,000,000 - 1,500,000 MMK
  • Career LevelExecutive-Level
  • Experience3 Years
  • GenderFemale
  • INDUSTRYManufacturing / Production
  • QualificationBachelor
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